A'Design Award & Competition

Force Brooch has been granted the Silver A' Design Award in Jewelry, Eyewear and Watch Design Category by the International Design Academy, the grand jury panel of the A' Design Award & Competition which consists of influential press members, established designers, leading academics and prominent entrepreneurs worldwide.

MEETING OF INTELLECTUAL CLUB "FOR GOOD"

On April 25, a charity auction took place within the framework of the meeting of the intellectual club "For Good", at which together with Alexey Bartoshevich the participants discussed Shakespeare's theater.
Brooches from the FORCE by AIA collection were the main auction lots. During the auction, the necessary amount of money was collected, which will go to pay for one-year training in residency for one young oncologist.
The project invests in the development of medicine, with each event approaching the global goal - to reduce the death rate from cancer in Russia!

KEY TO THE PICTURE

From 3 to 16 December, the triptych “Survivor” of Anastasia Kucherenko can be seen at the exhibition “Keys to the picture” in the Jewish Cultural Center, Moscow, 47-2 Bolshaya Nikitskaya

BEAUTY, WHICH IS CALLED FOR SAVING THE WORLD

What is a conceptual jewelry collection, and why is it not just an embellishment? Anastasia Kucherenko talks about her FORCE collection specially for Domokhozy

EXHIBITION “A HANDSOME MAN”

The exhibition “A Handsome Man” in the Historical Museum of the Kremlin runs from March 15 to July 28, 2017. It presents the three most vivid periods in the history of men’s fashion in imperial Russia. In the study of men’s fashion, the exhibition shows the work of students and graduates of the British Higher School of Design. Modern costumes and jewelry accessories are adjacent to the historical heritage. The FORCE brooch collection has found its place in this exhibition. Several models are universal and suitable for any men’s outfit. Come to the exhibition and see.

FORCE & PoisonDrop

From now on brooches-messengers FORCE are available for ordering in PoisonDrop

FORCE AT TEORAMAG

The creators of five Russian brands of brooches talk about history, about the concept and sales.

ALL-RUSSIAN COMMUNITY OF PRO WOMEN

Material about FORCE on the page About Women – a program to support women and women’s entrepreneurship.

Updating the LookBook

LookBook project was supplemented with new photos.

WORLD CHARITY DAY 2016

#GenerousTuesday

FORCE participates in the World Charity Day of 2016! As part of the initiative #GenerousTuesday, we are launching a charity shop, in which 10% of the sale of each instant messenger brooch will be sent to the charitable center “Sisters”.

FORCE IN THE MONACO JOURNAL

August 12, 2016, the Russian-language magazine “Monaco” published an article about the collection FORCE, in which you can get to know the author and the ideological inspirer of the project Anastasia Kucherenko and learn how the collection was created and what message she sends to the world.

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